FlowStep: Analytics Integration

Allows you to setup a web analytics integration with your website. Links will be appended with the parameters you configure, so you can follow your recipients from emails to web pages. Pre-filled templates are supplied for the most popular analytics systems such as Google Analytics. Please note that, in general, this step should be placed before any Click tracking step.

Analytics timeline.png

Settings

Analytics_settings.png

  • Link domains: With a link domain, you can make a distinction in analytics per domain. Set; helpcenter.spotler.com need to get different analytics than spotler.com.
  • Analytics type: Choose which type of analytics you want to use.
    Analytics type.png
    The default parameters are then filled in. Except for custom, in which case you fill it in yourself.
    Analytics_Integration_GA.png
  • Overwrite existing parameters: The 'overwrite' option is turned off by default. This allows you to tag specific links with analytics parameters, any missing ones will be added according to this FlowStep.

Advanced

Advanced_Analytics.png

  • Set condition for his FlowStep: Do you want to set a condition? Checking this box will open a new input field. This allows you to set a condition so that a FlowStep is only executed when it meets a specific condition. You write a condition in the Freemarker language (https://freemarker.apache.org/).
  • Comments: Here you can optionally add a comment, so that your colleagues can see why this Flowstep is being performed.